01
Write the Rules Into the System
A house rule only holds when the software enforces it. How a brand standard, a disclosure line or a filing habit becomes a check the system runs on its own.
Podcast · Room One · The Studio
The Studio
Good Creative Media, The IMC Machine, AI and the systems underneath creative work, with the technical communication scholar's view and the technology that lets a small defense team review its evidence.
Conversations in This Room
A studio is a set of decisions made once and carried every day. These conversations open the ones behind the agency, the platform and the practices they serve, with the people who design systems rather than stacks.
02
One Brief Becomes a Campaign
The IMC Machine takes one brief and returns a press sheet, a site page, a video, a social run and a calendar. What the brief has to contain, and what still waits for a person.
03
Give the Tool a Job
OpenAI's ChatGPT, Anthropic's Claude, and Google's Gemini each earn a seat by doing one job well. The house rule in practice: AI drafts. People decide.
04
The Rhetoric of a Website
Every page argues. A technical communicator reads a site the way an editor reads a draft: audience, purpose, evidence, and the sentence that does the work.
05
Participatory Media Twelve Years On
A 2014 Technoculture article on participatory media and culture, read again in 2026 with the people who publish every day.
06
Technology in the Evidence Room
A small defense team, a wall of discovery, and the systems that let two people review what used to take ten. The work underneath a fair hearing.
Episodes in This Room
The first conversations in this room are being recorded now. Each one lands here with its player, show notes and transcript on release day.
The Other Rooms
Room Two · The ClassroomThe Classroom
Mass communication, media literacy, course design and AI in learning.
Enter the Room →
Room Three · The StageThe Stage
San Antonio's makers and arts institutions, the band, the record and the live room.
Enter the Room →
Room Four · The CityThe City
Public arts administration, civic and festival life, archives and family history.
Enter the Room →
Room Five · The Second RoomThe Second Room
People who keep two practices at once, as the host does.
Enter the Room →
PodcastGood Systems Thinking
Episodes, the player and the whole picture.
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